McQ, a contemporary brand from Alexander McQueen, was founded in 2005.
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It’s important to distinguish the McQ vs Alexander McQueen collections; to separate McQueen’s provocative irreverence from the brashness of youth you’ll revel in McQ. Taking a step aside from the history, designer Sarah Burton takes the division line onto the streets to represent the confident, creative and nonconformist attitudes.
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McQ distils the vision of Creative Director Sarah Burton into collections that embody an urban, young London. Rooted in the renegade spirit of Lee Alexander McQueen who founded the brand, McQ offers menswear, womenswear and accessories with a casual, everyday ease and a rebellious attitude. McQ has always drawn inspiration from street culture, reinterpreting the uniform of London’s subcultures for a modern wardrobe. Drawing on the rich design archive of Alexander McQueen, McQ offers a relaxed, raw interpretation of the house codes.
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Shoes and bags from McQ Alexander McQueen contrast stocky and sleek forms for an eclectic feel. Referencing punk-rock inspirations from its parent label, these pieces offer a refined rebel sensibility that is both theatrical and modern. This edit is crafted in a palette of moody hues interspersed with vivid prints.
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